Duncan Jackson

National World

Duncan's brief was to reimagine NationalWorld's stable of city daily newspapers by presenting news in an innovative and modern way, allowing for minimal manual design work in a mainly templated production process.

While all the titles use the same suite of templates, there is individuality for each newspaper, through the use of icons at the top of the page, as well as the use of colours traditionally linked to the product or the city, such as blue and yellow for Leeds.

After initially launching with the Yorkshire Evening Post, in April, the designs have since been rolled out to the Sheffield Star, Lancashire Post, Blackpool Gazette, Sunderland Echo, Shields Gazette, Edinburgh News, and, finally, the Portsmouth News.