BUSINESSiQ, The Northern Echo

The Northern Echo’s BUSINESSiQ published its 20th edition this year, and has become an essential voice for the region’s business landscape, across the north east and Yorkshire. With a sleek design and standout interviews, content is divided between in-depth interviews and case studies and commercial features, but the onus is on the personalities that shape regional businesses rather than dry statistics or formal headshots. Its success can be judged not just by its increasing circulation but by its prolific range of brand extensions, including a separate quarterly magazine, Level Up campaign with associated live events, and newly launched Business Brew podcast. It has become invaluable to its audience, and in 2023 hosted an inaugural BUSINESSiQ Awards recognising the best local businesses.

Judges said the supplement has a clever commercial and editorial strategy, as well as a diversity of sources and voices. Most of all, however, they were impressed by its journalistic quality and production values, which suggest it will continue to go from strength to strength in the years ahead.