Sanjeeta Bains

Named among Women Inspiring Local Journalism in 2020 and twice highly commended at the Midlands Media Awards, Sanjeeta Bains is a Birmingham-based journalist, editor and media consultant with 25 years' newsroom experience. Most recently a features writer and reporter at the Daily Mirror, she produced front-page exclusives across news, politics, crime and TV. Her career also spans the Birmingham Mail, Birmingham Post and BirminghamLive, where she was restaurant critic. Previously Celebrity Editor of Woman magazine, Sanjeeta now advises and trains organisations.

What top tip would you give to this year's entrants?

Show us the impact of your journalism. I want to understand the difference your work made- who it reached and how people responded.